Social Media!

Experience

Currently accepting new contract work!

Richmond Art Gallery - Marketing and Social Media Consultant

March 2015 - January 2016

Part Time Contract Work
• Evaluate and make recommendations on marketing collateral and publications both online and print
• Develop a strategic marketing and social media plan for the Gallery
• Marketing and promotion support with the goal of increasing the volume and diversity of the Gallery's target audience
• Research and collect information on media outlets and make recommendations for marketing opportunities
• Assist with sponsorship and donations for events

Richmond Public Library - Marketing and Communications

February 2014 - April 2015

- Lead on Social Media Marketing, Strategy and Content Curation
- Lead on purchasing 3D printers, installation, maintenance and set up for the 3D printers, designing and purchasing the plexiglass housing for the 3D printers at the Richmond Public Library
- Trained library staff on using the 3D printers and developed first procedures in place for usage
- Initial concept and development of 3D printer programming, the Innovator-in-Residence Program, the 3D Printing Demo Day, 3D printer certification concept, taking the 3D printers to other branches and making available the first 12 items available for the public to print plus the first holiday themed items. (Sold out daily with lineups outside the library each morning when the Marketing Team was in charge)
- On the team that implemented the Launchpad, the digital services point at the library. Was responsible for naming the space and the tagline.

- Copywriting, development and creative direction
- Planning, coordinating and implementing marketing, communications, fundraising and sponsorship activities for library special events, educational and cultural displays
- 3D printing technical assistance and printer maintenance
- Promoting interest and participation in program activities
- Preparing press releases, press kits and public service announcements for local media
- Researching and recommending the library marketing plan for approval by the Chief Librarian and implementing approved activities.

Digital
- Digital photography and building an image bank
- Video production and editing on Adobe Premiere Pro
- Researching and recommending digital equipment for marketing and special event purchase

Freelance Content Marketing Specialist, Design and Art for the Social Web - Writer, Artist and Entrepreneur

January 2013 - present

Content and Design for the Social Web (Freelance and Contract Work)

Writer (Non-Fiction, Fiction and Poetry) with Workshop and Facilitation Experience (SFU and VPL Book Clubs / Author Workshops and Reading Events) / Artist (Freelance)

• Clients: Tourism Industry, Art Gallery, Retail, Marketing & Advertising, and a University.

- Communications
- Marketing
- Creative Content Writing
- Social Media Marketing
- Social Media Content Strategy
- Design
- Research
- Writing
- Makerspace / Digital Lab Tinkerer and Maker with Digital equipment

candietanaka.com

Dare Vancouver - Web Developer and Community Manager

April 2011 - April 2013

- Content Creation & Updates for the Social Media Presence of the Dare Vancouver accounts (Twitter, Instagram and Facebook)
- Website Updates to Silverstripe and ExpressionEngine CMS Platforms
- Email Coding and Updating of Templates in Aprimo, Exact Target and Constant Contact Email Platforms for Tourism BC and Prairie Milk.
- Slideshow for City of Burnaby Website
- Content Updates to ASP.net sites
- Database SQL updates to Website
- Photoshop Image Slicing for Website Updates
- Template Creation for Websites
- Coding & Updating Landing Pages for Websites
- Coding Landing Pages for Mobile sites
- Creation of Tabs and Fangating for Facebook Fan Pages

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